Business Details
Your Trusted Financial Advisers in Chester
We are Chartered Independent Financial Advisers based in Chester, specialising in delivering tailored financial planning solutions. Our approach prioritises client needs through independent, impartial advice grounded in a clear purpose: to achieve positive client outcomes. We work with diverse clients, from those new to financial planning to retirees, offering expertise in investment opportunities, pension planning, tax efficiency, inheritance tax, and family/business protection. As Chartered Financial Planners, we adhere to a professional Code of Ethics, maintaining knowledge through qualifications and ongoing development.Our core valuescuriosity, empowerment, excellence, client-centricity, long-term partnerships, and integrityshape every interaction. We pride ourselves on retaining experienced advisers and paraplanners, supported by dedicated administrative teams. Recognised in the VouchedFor Top Rated Financial Adviser guide for six consecutive years, we combine technical expertise with a commitment to educating clients, ensuring informed decision-making. Our transparent fee structure and focus on simplicity have earned us a 9/10 client rating for clarity and approachability.
Services
Financial Planning
Wealth Management
Pensions Planning
Inheritance Tax Advice
Business Protection
Highlights and features
- We have over 20 years of experience in financial planning
- Our team consists of certified experts with extensive experience
- We provide transparent fees and easy-to-understand advice
- We are approachable and trustworthy, rated 9 out of 10 by clients
- We offer ongoing support through every life stage
Associations and certifications
- Financial Conduct Authority (FCA)
- Chartered Financial Planner
- Advanced Chartered Insurance Institute (AF&)
What people say
Outstanding support
Excellent service
Highly recommended
Very helpful
Professional and friendly
Services
Financial Planning
We create tailored financial roadmaps aligned with personal and business goals. Our independent advisers assess your circumstances to recommend optimal savings, investment, and retirement strategies. With expertise in tax efficiency and inheritance planning, we ensure comprehensive solutions that adapt to life changes. Our Chartered status guarantees adherence to the highest professional standards.
Wealth Management
Our team proactively manages investment portfolios to maximise returns while maintaining risk alignment. We focus on tax-efficient structures and discounted fund rates, offering 24/7 online portfolio access. Regular reviews ensure your wealth grows in line with evolving financial objectives and market conditions.
Pensions Planning
Specialising in flexible drawdown, annuities, and state pension optimisation, we help clients achieve retirement security. Our FCA-registered pension transfer specialists provide G60-qualified advice, reviewing existing schemes and creating consolidation strategies to maximise income sustainability.
Inheritance Tax Advice
We implement trust structures and gifting strategies to minimise inheritance tax liabilities. Our specialists provide clear guidance on asset protection against care fees and charitable donations, ensuring your wealth transfers according to your wishes while complying with current legislation.
Business Protection
We safeguard businesses against key person risks and ensure continuity through tailored insurance solutions. Our services include shareholder protection, employee benefits packages, and executive pension arrangements, helping businesses maintain stability during transitions.
People
Mark Reidford
Managing Director
Chartered Financial Planner with 25+ years' experience. Holds Advanced Chartered Insurance Institute pension qualification. Specialises in complex inheritance tax mitigation strategies. Rated 10/10 for client service and understanding needs. Leads team of award-winning advisers.
Daniel Roberts
Senior Financial Adviser
Specialist in retirement planning and business succession strategies. Manages family business portfolios with 15 years' experience. Recognised for client-centric approach in annual reviews and ad-hoc advice. Key contact for corporate clients.
Questions
What services do Innes Reid offer?
We provide financial planning, wealth management, pensions advice, inheritance tax planning, and business protection services tailored to individual and corporate needs.
Are your financial advisers qualified?
Yes, we are Chartered Financial Planners with Advanced Chartered Insurance Institute qualifications and FCA-registered pension transfer specialists.
Do you offer a free initial consultation?
Yes, we provide a free, no-obligation one-hour consultation to discuss your financial goals and requirements.
How are your fees structured?
We maintain transparent fee structures explained during initial consultations, with no hidden charges or unexpected costs.
What areas do you cover?
We serve clients across North Wales, Manchester, Liverpool, Wirral, and the North West regions.
How often are investment portfolios reviewed?
We conduct annual reviews but provide ongoing monitoring and adjustments as needed for changing circumstances or market conditions.